Press releases

The Hobby caravan portfolio retains the same breadth for 2027, but has been comprehensively updated for the new season. Special attention has been paid to the interiors, with significant enhancements to the caravans’ kitchen spaces and front living areas. A refreshed exterior appearance adds a more dynamic look across the entire caravan fleet. Among the key highlights for 2027 are the fully redesigned EXCELLENT EDITION series, along with updated versions of the EXCELLENT and PRESTIGE-models.

For the 2027 season, all Hobby motorhomes come with updates designed to enhance comfort and safety while driving as standard. In addition, the PRESTIGE T model range has been completely redesigned and expanded with two new PRESTIGE T layouts.

All Hobby vans for the 2027 season come with updated technology and equipment packages as standard. A new reversing camera system and new driver and front passenger seats make every journey safer and more comfortable from the moment you set off. With the new engine options, customers can now choose an automatic transmission across the entire Hobby van range.

The North German company Hobby-Wohnwagenwerk Ing. Harald Striewski GmbH is restructuring its management team. Following the decision by the shareholders not to extend Bernd Löher’s contract, Mario Ahrens took over the position of Managing Director on 1 April 2026. Mr Ahrens has been with the company since August 2025, most recently heading the Human Resources department. In a short space of time, he has already provided important momentum and helped drive key initiatives such as digitalisation and strategic development.

Hobby was delighted to receive multiple accolades at the European Innovation Award 2026. The company took first place in the “Marketing / PR Campaign” category for the comprehensive relaunch of its website. In addition, the BEACHY 420+ secured second place in the “Target Group Focus” category, while Hobby’s new 7” touch control panel took third place in the “Connectivity” category. An international panel of industry journalists and camping experts selected this year’s winners, with the awards presented during the CMT trade fair in Stuttgart. Accepting the honors on behalf of Hobby were Holger Schulz (Managing Director of Sales), Frank Maukel (Head of Marketing & PR) and Mathias Liebing (Creative Director).

Hobby has scored another success at CMT Stuttgart: the German-based leisure vehicle manufacturer has been awarded the Clever Campen Jury-Award 2026 in the “Motorhome” category. Presented by Clever Campen magazine, part of the Motor Presse Stuttgart publishing group, the award recognises practi-cal, real-world innovations that offer genuine added value for camping enthusiasts. The judging panel praised Hobby for its “exceptionally transparent pricing policy.

A major success for Hobby: the Hobby ONTOUR caravan has received top honours in the readers’ choice awards run by the leading caravan magazines promobil and CARAVANING. In the “Lower Mid-Range” category, it secured first place with 35.8% of the votes. With its well-thought-out layout, this compact caravan appeals to campers with a wide range of requirements – and thanks to the standard “HobbyKomplett” ALL-INCLUSIVE package, it’s ready to hit the road straight away. The official award ceremony took place at the CMT holiday exhibition in Stuttgart.

In the first quarter of the 2026 season, the DE LUXE 515 UHL caravan layout has become the most popular family model in the Hobby range. It combines an extremely family-friendly layout with Hobby’s tried-and-tested body technology and an extensive range of standard equipment. The standout feature of this caravan is its practical drop-down bed, which means that it offers berths for up to six people. Its robust, well-insulated construction makes it the perfect travel companion – even during the cold winter months.

Hobby is adding a semi-integrated vehicle to its range of high-end motorhomes with the new PRESTIGE T 710 GE. Like the PRESTIGE VAN, the PRESTIGE T motorhome owes its appealing interior design to the maritime theming. Thanks to its extensive equipment package, cutting-edge on-board technology and winter-ready body, wherever you go in the PRESTIGE T, you can rest assured that you’ll be travelling in comfort.

Visitors to Hall 5 at this year’s Caravan Salon can look forward to all the highlights from Hobby’s 2026 line-up – including the brand-new PRESTIGE T motorhome range, an innovative concept vehicle and some extraordinary conversion projects.